We connect the dots between your brand and your ideal customer

These are exciting times with endless ways to reach your customer, but choice can be overwhelming. Your customer’s attention is hard to capture.

For brands who are BRAVE, embrace INNOVATION, and are always in search of SMART SOLUTIONS we are here with a disruptive way to reach your audience.

Who we are

Audience Precision is an independent Strategy, Insights, Media and Technology business. We develop end to end communications and media strategies based on insights created from one of the world’s largest consumer behavioural research studies.

Using our innovative proprietary strategy guidance technology, Precice360®, we build complex, multi-channel communications & media strategies at speed. Our team consists of clever individuals who have decades of experience in communications strategy, media planning, media trading, consumer research & insights and data science.

One of our key differentiators is that from start to finish we use the same dataset of consumer behavioural research to deliver our clients a sustainable competitive advantage in securing their highest propensity customers. 

Every insight from our research is actionable, right through to multi-channel media planning & buying where we trade on psychographic audiences that reflect high propensity customers – not outdated demographic proxies which are laden with significant wastage. This means that our campaigns deliver true audience connections and results by maximising message impact to those that are genuinely interested in buying our clients’ brands.

Contact us

Audience Precision would like to acknowledge the traditional Custodians of this land where we reside:

The Cammeraygal people of the Guringai
tribe of the Eora nation.

We also pay our respects to their Elders past and present.